Our client, WorldTicket, wanted to provide a modern and user-friendly online booking experience to enhance brand perception and optimise direct sales channels. Our team helped by reengineering their software, developing an intuitive user interface, dynamic search functionality, and seamless integration with their existing platform. Computools assisted in transforming their website using business intelligence (BI) services, resulting in significant improvements in average order value, customer growth, and business process automation.
WorldTicket is a leading provider of passenger service systems (PSS) for airlines worldwide. Founded in 2002, it has since grown to become a key player in the airline IT market. WorldTicket’s PSS solutions enable airlines to automate their operations, improve customer service, and increase revenue.
The company works with more than 185 airlines worldwide and has a yearly revenue of over $120 million. WorldTicket is committed to providing innovative solutions that help airlines improve their business results.
WorldTicket aimed to deliver modern and user-friendly experience expected by today’s tech-savvy travellers. However, this hindered brand perception and limited their ability to optimise direct sales channels. They sought a solution to bridge the gap between their cutting-edge PSS offerings and a seamless online booking experience.
We proposed a complete website overhaul, leveraging cutting-edge technologies. Our solution focused on three key pillars:
The WorldTicket website transformation project significantly improved communication between end clients and airline partners, increasing user throughput. We eliminated the need for phone-based booking systems, boosting sales by 26% and enhancing marketing synergy. The new website delivers a modern and intuitive booking experience across multiple devices, leading to a rise in average order value. Additionally, we streamlined business processes, achieving 56% automation and improving brand loyalty, with the sales cycle increased.
WorldTicket sought a partner with a proven track record in delivering complex IT solutions for the travel industry. Computools’ experience with airlines and expertise in open-source technologies like AngularJS and MongoDB offered scalability and cost-effectiveness, aligning perfectly with WorldTicket’s vision.
Computools’ emphasis on open communication, collaborative workshops and agile methodologies resonated with WorldTicket’s desire for a flexible and participatory approach. This shared mindset fostered a trusting and productive partnership, driving the project’s success.
Computools offered WorldTicket the benefits of global reach and local knowledge. This combination provided comprehensive support and cultural understanding, ensuring seamless collaboration and project execution.
The design challenges in this case study focus on creating a user experience that is convenient and efficient for passengers and airlines.
Crafting detailed user personas to inform a personalised design approach
Engineering a site map optimising user journeys and information architecture
Designing wireframes laying the foundation for a user-centric and efficient interface
Executing a user interface blending aesthetics with functional excellence for an unparalleled user experience
AngularJS
Angular 4 is a web application framework. It provides a navigation toolbar, auto-complete, menus and many more features.
Java
Applications on Java 8 show speed improvement without any specific work or tuning.
MongoDB
MongoDB has become popular with developers of all kinds who are building scalable applications using agile methodologies.
React
React is a JavaScript library that specialises in helping developers build user interfaces, or Uls.
Bootstrap
Bootstrap is the most popular CSS framework for developing responsive and mobile-first websites.
As Scrum is most effective for teams working on complex projects, Computools agreed upon a project management methodology consisting of 2-4-week sprints. With each sprint, a team had to build the most important features first and develop a potentially doable idea. More features were built during the upcoming sprints and adjusted based on stakeholder and customer feedback.
Computools’ expertise and dedication were instrumental in transforming our website into a user-friendly and efficient platform that aligns with our vision for delivering an exceptional customer experience. Their collaborative approach and commitment to quality ensured a smooth project execution and a successful outcome. We are highly satisfied with the results and highly recommend Computools to any company seeking a reliable and innovative IT partner.
Our client, a mid-market service provider to the retail industry in the UK, built a modern, user-friendly cash management application optimised for use at busy events and retail shops. Computools team integrated POS systems to ensure easy checkout and reconciliation at the end of the working day. The new integrated solution enabled the installation of over 40,000 points of sale and contributed to business growth of 25% in 18 months. Subsequently, international sales grew by 42% year-on-year following the appointment of a US distributor.
The client needed a faster way to choose wind turbine positions across different terrain and weather conditions. Computools developed a web system that combines topology, weather, device, and turbine data, predicts generation output, and supports what-if analysis for location and direction. The solution reduced decision-making time for new turbine installation by 50% and reached 90% accuracy in suggesting optimal turbine locations.
Computools | 341 Raven Cir, Camden Wyoming, Delaware 19934, US
